18:00 to 21:00
6 week course
This qualification is designed to provide learners with sector awareness. It will do this by increasing the knowledge and understanding of roles and issues relating to Digital Promotion. It will also act as a stepping stone for learners who wish to study Digital Promotion at a higher level and can lead onto roles such as a Digital Marketing executive.
What will I learn?
Learners will complete and gain knowledge within the following areas;
Introduce learners to concepts of digital promotion that can be used in a business setting.
Develop their understanding of search engine optimisation (SEO)
Understand how to use social media to engage and promote your own business
Identify how to use data protection and digital media for business
How will the course be assessed?
The teacher will utilise a range of assessment tools to assess each learner’s progress on the course.
For accreditation, learners will complete activities/workbooks/presentations building a portfolio of work during the session and as independent learning outside of class. The teacher will provide feedback on this work during the course.
Through face to face or online group taught sessions.